News | Release
| Ontario Lung Association (23 Feb 2017)
The Oscars remind us that kids and teens in Ontario have a much higher exposure to onscreen tobacco imagery than those in the United States, due to different rating systems. This year, out of 15 Oscar nominations in major categories that show smoking, only two of them have an 18A rating in Ontario, while eight are rated R in the US.
Editors | Truth Initiative (7 Apr 2016)
'We should not allow movies to be advertising vehicles for big tobacco,' said Truth CEO Robin Koval.
Ontario Lung Association | MarketWired (6 Apr 2016)
On eve of MTV Movie Awards, youth from Canada and the US join forces to call for smoke-free youth-rated movies.
World Health Organization | News release (1 Feb 2016)
WHO is calling on governments to rate movies that portray tobacco use in a bid to prevent children and adolescents from starting to smoke cigarettes and use other forms of tobacco.
In a first, shareholders vote on tobacco depictions in movies with As You Sow/Trinity Health proposal at Time Warner
| As You Sow (19 Jun 2015)
For the first time, shareholders will be informed that the company's products are putting millions of children at risk.
Canadian Cancer Society | Yahoo! Canada Finance (6 Sep 2014)
"Smoking in movies is one of the last ways that tobacco products are promoted to young people in Canada and this needs to stop."
‘Child’ and ‘Dhuan’: Ministry of Health and Family Welfare to release new anti-tobacco health spots for “Tobacco-Free Film Rules” under COTPA
| Press Information Bureau, Government of India (30 Sep 2013)
View spots at worldlungfoundation.org > India Health Communications
| Legacy (4 Oct 2011)
New study reveals that movies with smoking make less money.
| Ipsos Reid (31 May 2011)
Poll for Heart and Stroke Foundation and Ontario Coalition for Smokefree Movies.
| NY State Dept. of Health (23 Feb 2009)
New data supports smokefree movies for kids.