Home send this site to a friend about us site map
The Problem
Who's Who
The Solution
Act Now!
Our Ads
In the News
Go Deeper
WEEK'S TOP 10 FILMS?
0% feature smoking...
HOW MOVIES SELL SMOKING:
Industry files | Health findings
WHO ENDORSED THE R-RATING?
American Public Health Association...


On January 17, 2014, the
US Surgeon General said:

Surgeon General’s Report on Smoking & Health—50th Anniversary: 1964-2014

“Actions that would eliminate depiction of tobacco use in movies that are produced and rated as appropriate for children and adolescents could have a significant benefit in reducing the numbers of youth who become tobacco users. It has been suggested that the movie industry modernize the Motion Picture Association of America voluntary rating system to eliminate smoking from youth-rated films by awarding any film with smoking or other protobacco imagery an R rating (with exceptions for real historical figures who actually smoked or films that actually depict the dangers of smoking or exposure to secondhand smoke). Further, if such a change in the [MPAA] rating system would reduce in-theater exposures from a current median of about 275 annual exposures per adolescent from PG-13 movies down to approximately 10 or less, adolescent smoking would be reduced by an estimated 18%.” (More)

Now, it's Hollywood's turn.

Julia Roberts (top); Brad Pitt and Helena Bonham Carter (bottom)


Record | Contact


Record | Contact


Record | Contact


Record | Contact


Record | Contact


Record | Contact


Home | The Problem | Who's Who | The Solution | Act Now! | Our Ads | In the News | Go Deeper | About Us

© 2004-14 UCSF Center for Tobacco Control Research and Education