Daily Mail, 3 Feb 2016
Irish Examiner, 2 Feb 2016
The Guardian, 1 Feb 2016

Bull World Health Organ, 1 Feb 2016 | Adult film ratings to stop kids...
Truth Initiative, 14 Dec 2015 | Played: Smoking and video games

Each time the [film] industry releases another movie that depicts smoking, it does so with the full knowledge of the harm it will bring to children who watch it.
— State Attorneys General (2012)
We're pretty sure nobody bought tickets to 'Rango' because they wanted to see a fox or toad with a cigarette.
— The editors of USA Today (2011)
As a truly toxic and addictive product, tobacco has no place in films that are marketed to youth.
— U.N. World Health Organization (2011)
Let's keep tobacco companies and the greedheads who take their money from bombarding kids with the message that smoking is what cool people do.
— Film critic David Edelstein (2010)
Movies with depictions of any tobacco product use should be given a minimum of an R rating.
— American Academy of Pediatrics (2015)