
Hollywood
movies are the primary recruiter of new young smokers.
Getting tobacco out of youth-rated movies — voluntarily,
without censorship — is perhaps the single most
cost-effective way to protect this generation.
Here
are FREE tools for action!
SCREEN
OUT! CAMPAIGN KIT
Screen
Out! is a survival kit for families
and communities. It gives you the facts, the tools and
the strategy to protect your kids and clear tobacco
out of tomorrow's kid-rated movies.
DVDanger
ACTION KIT
DVDanger
alerts parents and top video retailers to hazardous,
unlabeled, kid-rated DVDs that promote smoking. Includes
movie list, fact sheet, sample retailer letter and
ads ready to run in your newsletter. Essential safety
information the studios don't provide!
VIDEOS
120,000
Lives a Year This 9-minute video highlights
one of the most urgent health challenges of the 21st
Century, from the history of paid product placement
to the scientific research confirming the problem, growing
youth activism, and the four-step Smoke Free Movies
solution endorsed by leading
health groups. Contact
us for DVD or download, PC or Mac.
Watch
now: YouTube
The
Whole World is Watching Cameras take to
the streets around the globe to capture the largest
generation in world history talking about U.S. movies
— and smoking. It's raw and real.
Download now: Windows Media | Quicktime | Real Player (7 mb)
Taking
the Message to Hollywood: International Day of Action
2005 Two rolling billboards hit the streets
at the 2005 Oscars®. L.A. County public health director
Jonathan Fielding, MD, tells it straight. Are the studios
listening?
Download now: Windows Media | Quicktime | Real Player (7 mb)
ADVERTISEMENTS
All
Smoke Free Movies ads are available — free —
for use as flyers and posters orto run in newsletters
and school newspapers. Check
them out.
MODEL
RESOLUTION
Pass
a public or private resolution. Here’s
model resolution language and suggestions for winning
endorsements from councils, school organizations, and
civic and professional groups. Download
PDF.
FACT
SHEETS
11 x 17 Poster (2007) Sums up the
science, the R-rating solution, and the studios' positions.
Download
PDF.
Handout
(2008)
One pager bullet-points key facts, organizational support,
and the four Smoke Free Movies policy solutions..
Download
PDF.
"Solutions"
(2009) Describes four policy solutions developed by
Smoke Free Movies and endorsed by leading health groups.
Download
PDF.
"Time
Line"
(2009) A quick history of Hollywood, Big Tobacco, and
the course of the Smoke Free Movies campaign. Download
PDF.
YOUTH
ORGANIZING GUIDE
New
York State youth were the first to take aim at smoking
movies. Download
the 2004-5 Reality Check Action Guide.
|