Take action | Tools & resources

TAKE DIRECT ACTION 

• Outreach tools | Reach parents, policymakers and the media companies with these up-to-date tools. Check back regularly for new additions.

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• Smokefree Movies Backgrounder | 2017 | Everything you need to put together a powerful letter, handout or petition.

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FROM OUR NEW YORK PARTNERS...

Signing a petition in Albany NY, February 2018

• Smokefree Media Guide | The organizing handbook for New York's statewide Reality Check youth mobilization program. (Consult this page for updated statistics.)

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MORE RESOURCES

Supplementary fact sheets

• Films with smoking | The 220+ films with smoking released to US theaters in the past two years. Option: Explore the Onscreen Tobacco Database.

• Top numbers | Four key statistics make the case for the R-rating. Full citations for the research behind the numbers. 

• State subsidies for movies with smoking | Data updated weekly 

Recent reports

• Smoking in top-grossing US movies | 2017 | More than a decade of data on films with smoking, tobacco incidents and exposures, with studio track records. Spotlight on the many invented smoking characters in "biographical" dramas.

• Smoking in top-grossing US movies | 2016 | Trend analysis — and an examination of the relatonship between film production budgets and tobacco content.

• Smoking in top-grossing US movies | 2015 | Includes a look at smoking in top-grossing indie films and tests how many films with smoking would escape an R-rating because of biographical smoking or depictions of health consequences.

• Smoking in top-grossing US movies | 2014 | Includes the harms and costs from movie smoking, by state, and an update on tobacco brand display in films.

• Smoking in top-grossing US movies | 2013 | 2012 | 2011

• Tobacco product placement and its reporting to the Federal Trade Commission | 2016 | Tobacco companies did not report millions in product placement spending to the FTC as required, the historical record strongly suggests.

• California film subsidies and on-screen smoking: Resolving the policy conflict | 2012 | The state's film tax credits will cost it thousands of tobacco deaths and hundreds of millions in medical costs. 

• Film-Flam: How MPAA/NATO movie labels hide the biggest media risk to kids | 2010 | Do the few 'smoking' labels in ratings mean smoking has vanished from movies? Far from it.

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