Take action | Tools & resources

TAKE DIRECT ACTION 

• New! | Reach parents, policymakers and the media companies with these up-to-date tools. Check back regularly for new additions.

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FEATURED

• Smokefree Movies Backgrounder | 2017 | A package of facts, figures and images. Everything you need to put together a powerful letter, handout or petition.

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MORE RESOURCES

Supplementary fact sheets

• Kid-rated films with smoking | 2015-17 | PG and PG-13 films with smoking that families should look out for, now out on video.

• Top numbers | 2016 | Four key statistics make the case for the R-rating. Full citations for the research behind the numbers. 

• State subsidies for movies with smoking | 2010-2014 | Which states spend more to make movies with smoking than they invest in tobacco prevention? New: Film subsidy data updated weekly

Recent reports

• Smoking in top-grossing US movies | 2016 | More than a decade of data on films with smoking, tobacco incidents, and exposures, with studio track records. Examines the relatonship between film production budgets and tobacco content.

• Smoking in top-grossing US movies | 2015 | Includes a look at smoking in top-grossing indie films and tests how many films with smoking would escape an R-rating because of biographical smoking or depictions of health consequences.

• Smoking in top-grossing US movies | 2014 | Includes the harms and costs from movie smoking, by state, and an update on tobacco brand display in films.

• Smoking in top-grossing US movies | 2013 | 2012 | 2011

• Tobacco product placement and its reporting to the Federal Trade Commission | 2016 | Tobacco companies did not report millions in product placement spending to the FTC as required, the historical record strongly suggests.

• California film subsidies and on-screen smoking: Resolving the policy conflict | 2012 | The state's film tax credits will cost it thousands of tobacco deaths and hundreds of millions in medical costs. 

• Film-Flam: How MPAA/NATO movie labels hide the biggest media risk to kids | 2010 | Do the few 'smoking' labels in ratings mean smoking has vanished from movies? Far from it.

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