News

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2017

Number of pre-teen films featuring smoking has risen by 43% in six years

Daisy Dunne | Daily Mail (10 Jul 2017)
Experts warned the results are a 'troublesome plot twist' in the health of young people, who may be at an increased risk of tobacco addiction because of the rise in on-screen smoking. Read more...

Tobacco use in hit movies jumps 80% in one year

Claire Schaffer | Newsweek (10 Jul 2017)
"The MPAA needs to modernize the rating system to reflect the conclusive science that putting smoking on a screen increases the chances of youth smoking and then dying prematurely as a result." Read more...

Dramatic spike in smoking scenes

Kirsty Fowler | NBC 7 San Diego (10 Jul 2017)
UCSF and its other research partners are hoping these findings will push for stricter ratings within the film industry. Read more...

Report shows incidents of smoking increase in youth-focused US films

| Xinhua (10 Jul 2017)
"Modernizing Hollywood's rating system to protect the audience by awarding movies with smoking an R rating would save a million kids' lives." Read more...

Why is smoking on screen popular again?

Patricia Garcia | Vogue (10 Jul 2017)
While freedom of artistic expression is important, limiting the marketing of smoking (a dangerous, expensive, and addictive habit) in teenage and young-adult movies seems like a cause that all studio heads and filmmakers should be able to rally behind. Read more...

Renewed trend in tobacco scenes disturbing

Nancy Brown | American Heart Association (7 Jul 2017)
"Easier access, coupled with a growing number of tobacco images in film, means more and more young people will be put at risk of a lifetime addiction, disease and possibly an early death," said American Heart Association president Nancy Brown. Read more...

Tobacco use in youth-rated movies still a problem?

Truth Initiative | Truth Initiative Newsroom (6 Jul 2017)
The CDC determined that giving an R rating to movies with tobacco content would prevent 1 million tobacco deaths among children and teens alive today. Read more...

Smoking increases dramatically

Elizabeth Fernandez | UCSF (6 Jul 2017)
Progress stalled six years ago, new study finds. Read more...

Smoking on the rise in movies aimed at young: Study

Robert Preidt | US News & World Report (6 Jul 2017)
Nancy Brown, head of the American Heart Association (AHA), called the findings a "troublesome plot twist." Read more...

Number of smoking images increased dramatically in PG-13 films, study finds

Gillian Brassil | San Jose Mercury News (6 Jul 2017)
The report suggests that public subsidies should not go to support ... movies that portray smoking. Read more...