Smokefree Movies Blog

Posted: Mar 17, 2016 by SGlantz

The Motion Picture Association of America (MPAA) has labeled two upcoming PG-13 films with “smoking” descriptors.

• Dear Eleanor (Sony, PG-13 | Release TBA)

Rated PG-13 for some suggestive material and smoking.

Stars Jessica Alba, Josh Lucas, Liana Liberato, Isabelle Fuhrman. summary: "Two teenage girls travel across the U.S. in 1962, during the chaos of the Cuban missile crisis, in search of...

Posted: Mar 14, 2016 by SGlantz

Philip Gendall, Janet Hoek, Richard Edwards, and I just published "Effect of Exposure to Smoking in Movies on Young Adult Smoking in New Zealand" in PLOS One.  This paper showed that 18-25 year olds in New Zealand were affected by exposure to on-screen smoking just as youth around the world are, with people who saw more smoking being more likely to smoke.

Posted: Mar 6, 2016 by SGlantz

Direct evidence of tobacco product placement and smoking behavioral placement in French movies

Prepared by Pascal Diethelm, president, OxyRomandie

Since the early 1990s, France has one of the strictest tobacco advertising bans in the world. The Loi Évin (law named after Claude Évin, the French minister of health who drafted the law) adopted in 1991 introduced a comprehensive ban of tobacco advertising, promotion and sponsorship, making France compliant with the...

Posted: Mar 3, 2016 by SGlantz

Kori Titus and her colleagues invited me to attend the annual Hackademy Awards where the high school students present awards to the best and worst movies for smoking.

It was a great event and an honor to meet the kids (and grownups) whose hard work has been the key data behind the global Smoke Free Movies effort.

Posted: Mar 3, 2016 by SGlantz

Dr. Robert Schwartz from Ontario Canada has prepared a wonderful short video explaining how we can be so certain that smoking in movies causes kids to smoke and why the R rating (18A in Canada) will save lives and money.

Check it out here.

Posted: Feb 22, 2016 by SGlantz

Ever since we launched the Smoke Free Movies campaign in March 2001, I have been wondering when there would be a lawsuit against the MPAA and the major studios it represents for continuing to allow smoking in movies it rates as suitable for youth.

On February 25, 2016 the inevitable happened. 

A national class-action lawsuit was filed against the Motion Picture Association of America (MPAA),...

Posted: Feb 14, 2016 by SGlantz

Matthis Morgenstern  and colleagues just published “Did limits on payments for tobacco placements in US movies affect how movies are made?” in Tobacco Control.  They answered the question “yes.”

Specifically, they found that there was a big drop in screen time devoted to smoking after the state attorneys general included...

Posted: Feb 4, 2016 by SGlantz

After Leonardo DiCaprio publicly used an e-cigarette at the Screen Actors Guild awards ceremony, the American Lung Association publicly criticized him, which was reported by the celebrity website TMZ, the Dolby Theater where the Oscars are held announced that their ceremony would be smokefree, including e-cigarettes.  (Full story...

Posted: Feb 2, 2016 by SGlantz

The MPAA just announced that Hail, Caesar! — the new Coen Bros. film opening nationally on Friday 5 February 2016 — has been rated “PG-13 for some suggestive content and smoking."

The film is distributed by Universal Pictures (Comcast).

The MPAA began adding “smoking” descriptors – small-print labels – to its ratings of a small fraction of wide-release movies with tobacco imagery in 2007. Through 2014, 88 percent of top-grossing, youth-rated films with smoking carried...

Posted: Feb 2, 2016 by jpolansky

WHO's release of its report Smoke-free movies: From evidence to action (3rd edition) on 1 February 2016 has been covered by media outlets from India to Ireland. A selection of news articles, including responses from the Motion Picture Association of America (MPAA) and the British Board of Film Classification (BBFC):