San Francisco Chronicle, 13 Jul 2020 | One third of young adults may be at...
Research Matters, 30 Jun 2020 | ...Why the tobacco still?
GhanaWeb, 16 Jun 2020 | Ghana gov't pushes for movie...
More news

More ads

Tob Control, 19 Jun 2020 | Content analysis of tobacco in...
PloS One, 29 May 2020 | Trends in tobacco, alcohol and...
eScholarship, 27 May 2020 | Smoking in top-grossing US movies,...

Key reports | More research

As a truly toxic and addictive product, tobacco has no place in films that are marketed to youth.
— U.N. World Health Organization (2011)
View source | Policy endorsers
We're pretty sure nobody bought tickets to 'Rango' because they wanted to see a fox or toad with a cigarette.
— The editors of USA Today (2011)
View source | Policy endorsers
We must continue to exploit new opportunities to get cigarettes on screen and into the hands of smokers.
— Philip Morris International (1983)
View source | Policy endorsers
Movies with depictions of any tobacco product use should be given a minimum of an R rating.
— American Academy of Pediatrics (2015)
View source | Policy endorsers
According to the scientific evidence, if defendants continue their current rating of films with tobacco imagery, defendants’ conduct will kill approximately one million children.
— Forsyth v MPAA et al. (2016)
View source | Policy endorsers

Learn more

More images

24 Jun 2020| The Karate Kid's smoking spinoff heads to Netflix
18 Jun 2020| R-rating petition adds 22,000 signers in two weeks
27 May 2020| Upheavals in Hollywood leave kids unprotected

Go to blog