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Can Netflix changes decrease youth smoking initiaton?

Nancy Berk | Forbes (10 Jul 2019)
Smoking imagery appears to be common place on streaming services, part of the artistic license that some associate with depictions of cool, aloof, stressed or compulsive personality traits. But the data regarding the impact of tobacco imagery in films and television on adolescent and young adult behavior speaks volumes. The bottom line—young people exposed to smoking and tobacco imagery via film and television are more likely to start using tobacco. Read more...

Before Netflix, Hollywood studios banned most on-screen smoking years ago

Kate Erbland | (9 Jul 2019)
Smoking may be “banned,” but it’s hardly gone. Here’s how each studio explains their own policy. Read more...

Netflix promises to quit smoking on (most) original programming

Vanessa Romo | NPR (4 Jul 2019)
Netflix said future shows aimed at its younger audiences will not depict smoking or e-cigarette use unless it is "essential." The streaming content giant also says information about smoking will be included as part of its ratings. Read more...

Netflix promises fewer depictions of smoking after Stranger Things blowback

Halle Kiefer | Vulture (5 Jul 2019)
Of course, one could argue it is factually accurate to depict adults living in a small Indiana town in the early 1980s as smoking like chimneys, but then you remember there’s an interdimensional Demogorgon in this show and we’re not exactly talking about a historical biopic here. Read more...

Netflix to cut smoking from youth-targeted content after criticism

Todd Spangler | Variety (3 Jul 2019)
Netflix said that going forward, all new shows it commissions with ratings of TV-14 or below (and all films rated PG-13 or below) will exclude smoking and e-cigarette use, except for “reasons of historical or factual accuracy.” The streamer also said new projects with higher ratings will not depict smoking or e-cigarette use “unless it’s essential to the creative vision of the artist or because it’s character-defining (historically or culturally important).” Read more...

Dramatic Increase In smoking imagery In shows popular with young people

Truth Initiative | Yahoo Finance (3 Jul 2019)
The report is released as millions of teens prepare to watch the season three premiere of "Stranger Things," which, for the second year in a row, is the worst offender. The show had a 44% increase in smoking from season one (182) to season two (262) and in its first two seasons, tobacco was depicted in every episode. Read more...

Streaming shows have too many tobacco images, study finds

Bill Keveney | USA Today (2 Jul 2019)
“I’m hopeful a second year of our report showing a situation that's getting worse, not better, will have influence,” Truth Initiative President and CEO Robin Koval says. Koval wants to see programmers, "particularly those in streaming media," enact strong anti-tobacco policies. One existing example is a policy at Disney's film division, which forbids smoking scenes in films rated G, PG or PG-13, except in the case of historical figures or if the activity emphasizes the negative consequences. Read more...

Chinese films given Dirty Ashtray Award

Wang Xiaodong | China Daily (24 Jun 2019)
Xu Guihua, a senior adviser to the association and former deputy director of the Chinese Center for Disease Control and Prevention, said that, as in the past, no director or producer came to claim their awards on Friday. But she believes such publicity will remind the film and television industry to take responsibility and reduce tobacco footage in their works...The average number of tobacco-related scenes for a film last year was 12.3, a decline of nearly 50 percent compared with 2007, she said. Read more...

Farah Khan: 'Won't glorify smoking in my films'

IANS | Business Standard (31 May 2019)
As a filmmaker, I have pledged that from now onwards any actor will not smoke in my films. In my films, actors don't smoke usually, but in 'Om Shanti Om', the character played by Arjun Rampal smoked a cigarette...and we all know what happened with him in the end of the film...I have made a promise that I will never glorify smoking. Read more...

S. Korea adds tobacco warnings to films, TV

Kang Seung-woo | Korea Times (21 May 2019)
As part of efforts to curb smoking by young people, the ministry will ban tobacco producers from using cartoon characters in their ads, while mandating anti-smoking ads in the introduction of dramas and movies containing smoking scenes. Read more...