It's worth carefully reading what Disney CEO Bob Iger and their General Counsel said about smoking in movies and the MPAA at their annual meeting:
The Walt Disney Company Annual Meeting, San Francisco, March 12, 2015
Official audio recording available at http://edge.media-server.com/m/p/uvuz3kf4.
(Time 53 min: 12 sec) Gina Intinarelli: My name is Gina [Intinarelli-]...